Hannah Samuel

Hannah Samuel is The Reputation Champion.
An expert in reputation, Hannah Samuel is a sought-after award-winning professional speaker, MC and author. Her engaging, high-energy, common-sense style, and business acumen enable her to connect with people at all levels at conferences, training and networking events both nationally and internationally.

As a professional speaker, author and reputation advisor Hannah demonstrates the power of reputation to open doors or slam them shut. She provides guidance and advice to businesses and individuals who want to be, or remain the market leader in their field and create a truly competitive edge.

Would you, and your event attendees, like to:

• Be more profitable?
• Become, or remain, the market leader in their field?
• Improve both the quality and quantity of referrals and recommendations?
• Attract more new, and repeat, clients and business?
• Reduce both direct and indirect competition?
• Increase their perceived value and worth?
• Attract and retain loyal, productive staff?
• Create, and maintain, a truly competitive edge?

In her book ‘Reputation Branding, How to grow your business without spending a cent’, Hannah reveals why reputation, trust and integrity underpin business success and why reputation branding is the new business frontier.

Hannah has more than 20 years experience in business development in the UK and New Zealand. She regularly features on national radio and in nationwide print media and is often described as practical, insightful and just plain “switched-on‟.

Hannah was awarded both "National Speaker of the Year" and "National MC of the Year" at the 2012 National Speakers Association Awards.

3 minute footage from my closing keynote at the Global Speakers Summit in The Netherlands in May 2011


Keynotes and workshops include: Reputation Rules: How to compete with E’ase and avoid a wide-range of reputation-damagers online and off. The Currency of Trust: How to build trust and attract more of the customers and opportunities you want. The Integrity Factor:How to demonstrate and maintain integrity under pressure.

Client list: 

Clients Hannah has spoken for include:
• Coca-Cola Amatil
• Microsoft NZ
• Armstrong Corporation
• Sales & Marketing Institute of NZ
• Human Resources Insti-tute of NZ
• Auckland City Council
• The Franchise Association
• The American Chamber of Commerce
• NZ Institute of Management
• Employers & Manufacturers Association
• Counties Manukau & Waitemata District Health Boards


“An exceptional speaker. The feedback has been extraordinary.” Vanessa Davey, MD, Venus Events

“… the highlight of our conference.” Tony Considine, CEO, APC Logistics PTY Ltd

“ She‟s just a joy to work with.” Sally Doherty, Country HR Manager, Microsoft New Zealand

“Thank you so much for your inspiring contribution as keynote speaker and workshop presenter at our national conference. Your dynamic approach gave us many useful ideas to incorporate into our membership and marketing strategies. Conference evaluations included the following comments: superb, inspiring, vibrant, knowledgeable, fun, dynamic, fresh, brilliant, wonderful, fantastic, fabulous, professional, stimulating, excellent, useful tips and „would love to hear her again‟. Your friendly professional approach, clear and lively presentation style and willing-ness to address the theme of our conference were much appreciated. Any organization looking for a fresh, motivat-ing and knowledgeable speaker would do well to engage you. Faye Gardiner, President, Business & Professional Women New Zealand

“NZIM was indeed very fortunate to have Hannah speak at the mid-year ceremony for our graduates. She came highly recommended and did not fail to live up to expectations. Working within a tight time limit for her presentation, Hannah delivered a rounded, concise and informative presentation that engaged and entertained. Her message was well defined and well illustrated delivering insight and food for thought. I have no hesitation in passing on the high recommendations Hannah came with to anyone considering her to address an audience”. Damon Eddy, Learning & Development Advisor, New Zealand Institute of Management “Hannah spoke at one of our member events where our members seek help, ideas and inspiration – things that they can take back into their diverse business situations and gain a benefit. Hannah‟s presentation did all of this and more. She enthralled her audience which was readily seen by the involvement of all those who were there (from company directors to sales managers to marketing professionals). Hannah is one of the few speakers we are inviting again – well, you can’t ignore a 110% success! I cannot praise highly Hannah enough for her involvement from the outset which made our event such a success, for her professionalism, for her unwaveringly positive attitude, for her abilities to enthrall an audience and for her ability to ensure that everyone had a thoroughly enjoyable and informative time. I have no hesitation at all in recommending Hannah because I know you will benefit exponentially”. Phil Edmondes-Rowe, President, Sales and Marketing Institute

“Hannah‟s message on reputation was outstanding and very meaningful to us in the franchising industry. I would have no hesitation in asking Hannah to address our audience again”Janice Beban, Franchise Association of NZ

“We engaged Hannah to speak at two separate events and on both occasions her sessions were a major part of the success of the events and feedback about her was overwhelmingly positive. Hannah used examples that were relevant to us in the franchise industry and helped us focus on high priority areas in terms of enhancing our reputation and building trust, generating excellent ideas at outlet and national level. Her energy and enthusiasm is fantastic. She has a refreshing style and she connects with people in a way that makes them feel good and gives them real take-away value. I have no hesitation in recommending Hannah to anyone looking for a totally professional, engaging speaker” John McMullen, CEO, Armstrong Corporation

“I invited Hannah to speak at the Venus Conference in Tauranga for women running their own companies. I had not met Hannah before she attended this conference but I specifically chose her to speak because I had read her book “Reputation Branding‟. Hannah was exceptional on the day. She captured the audience, entertained them and inspired them to act with integrity and enhance their reputation. Her book is a quality, informative read, full of gems of wisdom and practical tools one can apply to life and business immediately. I highly recommend Hannah as a speaker and an author and look forward to working with her again”. Vanessa Davey, Director, Venus Events

“I really enjoyed Hannah's expert handling of the Master of Ceremonies role at the recent NSAA Summer Skills Summit. Heaps of humour, insights and class on display. A real pro!” Michael Grose, Australia’s Leading Parent Educator

Articles and interviews with Hannah have featured in:

  • TVNZ 'Close Up' (TV1)
  • TVNZ 'Breakfast Business'
  • TVNZ 'One News' at 6 pm,
  • TVNZ 'Good Morning', TVNZ 'Breakfast'
  • TV Central 'EveryDay'
  • Radio New Zealand National, Newstalk ZB,
  • National Radio, Radio Live, More FM
  • Plains FM, Easy Mix 98.2 FM
  • New Zealand Herald
  • New Zealand Herald ‘Business'
  • Sunday Star Times, Dominion Post
  • NZ Business , HER magazine
  • Business to Business, Business Today
  • M2 magazine, M2Woman magazine
  • NZ Sales Manager, Host magazine